- Write Search Engine Optimized posts. It is essential and the main purpose of the posts. Put in as many keywords as you can without stuffing them. Find out the effective keywords and utilize them efficiently during the blog.
- Write engagingly. These posts are not essays, so adopt an informal, friendly writing style. Try to keep the reader engaged with your statements.
- Write in short paragraphs. They are easy to scan. No one likes to read long lengthy paras.
- Add in images. According to scientific research, our mind takes milliseconds to read an image and minutes to read a text about it. Of course, images are quicker to comprehend.
- Add a Call-to-attention. Ask the reader to put in a comment, like or dislike your post. Ask them to take action through the post. It will get their attention.